Serenity — a treatment studio
A studio sells time, and time is the thing a website is worst at describing. Serenity puts the availability where the description usually goes: pick the treatment, see the actual hours left this week, book it.
Each treatment is a CMS entry with its length and its price, and each one is linked to a bookable service, so adding a fourth treatment adds a fourth thing that can be booked rather than a fourth paragraph.
It instantiates ready to take appointments. The first real edit is your opening hours.
Every one of these was somebody’s Tuesday afternoon.
Twelve starting pointsYou are copying a site, not a wireframe.
Whichever one you pick, it lands in your account with its pages, its brand tokens, its content and every module the design depends on already configured. Nothing is shared with the original — change the prices on day one and no other site moves.
Three more, chosen by nobody.
The index is generated from the same twelve entries, so it is never out of date and nobody has to remember to update it.
Nightjar — a box office
Coalhouse — a band
Grainline — sell a file
Change the words.
Keep the machinery.
Or start from an empty page and build it yourself — by hand, or by describing it to an agent.